McDonald’s is testing ads on its drive-thru menus

Ads from other brands will show up on digital menu boards after customers place their orders.

Ads from other brands will show up on digital menu boards after customers place their orders.

by

Emma Roth

Sep 23, 2026, 1:52 PM UTC

Photo by David Paul Morris/Bloomberg via Getty Images

Emma Roth

is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.

McDonald’s is putting ads on its drive-thru menu as part of a “limited” pilot at company-owned restaurants, accordingto a report fromBloomberg. Drive-thru locations included in the test will show ads from other brands on digital menu boards after a customer places their order, which they’ll see while they wait for their meal.

In a statement toBloomberg, a McDonald’s spokesperson says the test allows the company to explore “ways to share post-purchase content that customers may find helpful, relevant, or interesting.”

Related

As noted byBloomberg, selling ads on McDonald’s menu boards could open up another stream of revenue for the company,which is facing slowing sales in the US. Along with ads on digital menu boards, McDonald’s has revealed plans to move forwardwith its AI-powered ArchIQ assistant, which itrecently showed taking ordersin both English and Spanish, as well as identifying repeat customers and “remembering” their orders.

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